On

Customs Control Tower for On by Anna Kudyba

Customs Control Tower

Growth moves fast. Customs needs to keep up.

ON is growing fast across regions, channels and product categories. Exciting for the business, but at the same time challenging for customs. Every new market, product line and sales channel adds more documents, classifications, duties and exceptions to manage and track. That is the opportunity.

Here is how ON can improve the workflow.

Control tower logic Growth → lanes → documents → exceptions

What is a customs control tower actually for?

To track what needs to be validated, classified, escalated and monitored to avoid delays, compliance risk and unnecessary costs.

Q1 net sales CHF 831.9M

+14.5% reported and +26.4% constant currency.

APAC growth +61.4%

Fastest-growing region on a constant-currency basis.

IEEPA tariffs paid CHF 55M

Real cash exposure with uncertain refund timing.

Gross margin 64.2%

Up from 59.9%, helped by operational efficiency.

More growth, more lanes, more rules.

Americas is still the largest region, but APAC is moving fastest. That means more trade lanes, local rules, landed-cost questions and documentation paths to keep under control.

Fast regional growth needs customs visibility to keep up.
Regional net sales and growth mCHF, Q1 2026

More categories. Now what?

Classification quality becomes more important as the assortment expands. Shoes still dominate revenue, but apparel and accessories are growing much faster, adding more HS-code, tariff and product master data logic to get right.

As the product mix grows,
classification risk grows with it.
Product category signal mCHF, Q1 2026

Tariffs at CHF 55M?

The MD&A discloses approximately CHF 55 M in IEEPA tariffs paid as of March 31, 2026. Refund timing and amount remain uncertain, which makes tariffs a finance issue and a customs problem to solve.

Track paid tariffs, refund status and recovery risk in one customs view.

Product master data story - how to make better decisions?

A customs team can build a repeatable workflow that tracks and analyzes documents, classification rules and duty signals. It learns from past exceptions, improves decision quality and - in the end - saves time and money.

01 Product master data

Style, material, origin, category, SKU hierarchy.

02 Invoice / packing list

Shipment documents and customs fields.

03 AI document validation

Detect missing origin, quantity and value mismatches.

04 HS classification confidence

Flag any exception cases on tariff classification logic.

05 Exception queue

Rank exceptions by risk, delay impact and duty exposure, and assign ownership and due dates.

06 Customs control tower

Global dashboard for clearance, cost and compliance.

Auto-cleared Needs review Low classification confidence Missing country of origin Duty refund candidate
* simulated data

What a customs control tower can track?

A user-friendly customs dashboard makes all relevant operational signals visible: clearance rate, documentation quality, review queues, delays and tariff exposure.

Auto-clearance rate 68%

Share of shipments cleared without manual review.

Manual review rate 22%

Customs entries routed to specialist review.

Top exception reasons Shipment count
Tariff exposure by region mCHF
Estimated customs delay 1.8 days

Average delay for exception shipments.

Documentation quality score 84 / 100

Score from invoices, packing lists and origin data.

Why this matters

Growth can happen fast. To keep the business up and running, ON needs documentation, customs data and process changes to stay visible and under control.

Recommended solution: user-friendly dashboards and automation that show what changed, what needs review and where action is needed.

The goal is a customs operations workflow that keeps up with growth instead of breaking when the business gets bigger.